National Partners & Sponsors

NATIONAL PARTNERS

Sky News Australia has generously supported the Vinnies CEO Sleepout as a National Partner since 2011.

Each year Sky News Australia spotlights homelessness by interviewing CEOs participating in the Vinnies CEO Sleepout event, live on the night as well as in the lead up to the event.

The network also provides a range of CSA TVC placements and digital support across SkyNews.com.au of the Vinnies CEO Sleepout to attract CEOs to Rise to the Challenge and sign up to register for the event. The obvious commonalities between the CEO participants and the viewing audience of Sky News, provides great synergy to the partnership.

Sky News is Australia’s unrivalled 24-hour multi-platform news service provider operated by Australian News Channel Pty Ltd. Sky News operates and distributes channels including Sky News, Sky News Weather, Sky News Extra, Sky News UK and FOX SPORTS News, plus Australia Channel for international audiences. Australian News Channel Pty Ltd is owned by News Corp Australia, a subsidiary of News Corp. Australian audiences can stream four dedicated news channels produced by Sky News - Sky News, Sky News Weather, Sky News Election Channel and FOX SPORTS News - through the SkyNews.com.au Streaming Subscription service. Foxtel and Flash (available on Hubbl) continue to be the premium destination for access to the full suite of Sky News channels. Sky News programs are available to listeners on Sky News Radio and select Sky News programs are available to watch on regional free-to-air channel Sky News Regional and through Sky News Now on Samsung TV Plus and LG Channels.

Thanks to The Australian partnership the Vinnies CEO Sleepout recruitment and fundraising has grown significantly.

News Corp Australia has been supporting Vinnies CEO Sleepout as a valued National Partner since 2011. Through substantial advertising support of the program, this partnership has provided an invaluable platform for recruiting CEO’s to ‘Rise to the Challenge’, driving donations and raising the profile of this important fundraising event.

The partnership with The Australian is a perfect match for both the national agenda-setting masthead and Vinnies CEO Sleepout. This collaboration has significantly boosted recruitment and fundraising for the Vinnies CEO Sleepout, raising over $8.9 million in 2023 and engaging over 1600 CEOs nationwide. Over its 19-year history, the CEO Sleepout has raised a total of more than $91 million. 

John Lehmann, Managing Director of The Australian is an official ambassador of the program and is proud to have joined us in previous CEO Sleepouts, including last year’s Sydney event.

Current CEO of The Australian, Nicholas Gray has participated in the Sydney CEO Sleepout the last 7 years and is an official ambassador of the program.

NATIONAL SPONSORS

AMP Foundation

NATIONAL SUPPORTING SPONSORS