Media

Media Release

The Vinnies CEO Sleepout takes place in every capital city across Australia on Thursday 21 June 2012. The event was created to highlight the plight of homelessness in Australia by challenging business and community leaders to experience homelessness first-hand for just one night.

The support of the media is integral in helping Vinnies raise awareness about this serious issue. Please select the State below to view media releases.


  • 2012 Vinnies CEO Sleepout – Rise to the Challenge

    The annual Vinnies CEO Sleepout is back for another year, taking place  in every Australian capital city on Thursday 21 June 2012. The event was created to highlight the plight of homelessness in Australia by challenging business and community leaders to experience homelessness first-hand for just one night. More information regarding the event will be [...]

  • Brumby Jack prepares Fagan for a rough sleep on June 16

    Andrew Fagan, the CEO of the Brumbies, will soon have to leave the comfort of his own home to sleep it rough in the cold outdoors to raise money for, and awareness of, homelessness in the ACT and Queanbeyan region. In preparation of the month leading up to the Vinnies CEO Sleepout, Brumby Jack, along [...]

  • From making decisions to making a difference

    MEDIA RELEASE: From making decisions to making a difference Launch of the 2011 Vinnies CEO Sleepout CEOs used to making decisions in the comfort of their boardrooms will soon be sleeping outdoors on a cold Canberra winter’s night to raise awareness of, and funds for, the plight of those living without a roof over their [...]

  • 1000 business leaders brave the elements and raise $4 million for Australia’s homeless

    The 6th Annual Vinnies CEO Sleepout took place in capital cities across Australia on Thursday 16 June, raising $4 million to support Vinnies homeless services across the country. Armed with nothing more than a sheet of cardboard and a sleeping bag, CEOs including John Hartigan, News Limited; Ralph Norris, Commonwealth Bank; John Borghetti, Virgin Australia [...]

  • Senator Arbib to sleep out in support of Vinnies

    Minister for Social Housing and Homelessness Mark Arbib has encouraged CEOs across Australia to sign up and experience homelessness first-hand to support the Vinnies CEO Sleepout and the range of Vinnies homelesss services across the country. Senator Arbib said he would join registered CEO’s across Australia as they sleep rough for the night on 16 [...]

  • Vinnies CEO Sleepout fundraising hits $1 million mark

    With two weeks to go until the 2011 Vinnies CEO Sleepout over 800 business leaders have already reachedthe $1 million mark in fundraising. The event calls on CEOs to raise awareness about the issue of homelessness while raising funds for Vinnieshomeless services and will be held in all capital cities on Thursday 16 June. The [...]

  • Sir Richard Branson backs head of Virgin Australia in Vinnies CEO Sleepout

    Sir Richard Branson has called for innovative solutions and a community based approach to solving the issueof homelessness. Sir Richard’s call comes as he throws his support behind Virgin Australia CEO, John Borghetti’s participation in the 2011 Vinnies CEO Sleepout, with a $20,000 donation. “There are 105,000 people who are homeless in Australia every night. [...]

  • 2011 Vinnies CEO Sleepout launched today

    Leading CEOs bunked down with sleeping bags and beanies today as they switched their attention frommaking decisions to making a difference at the national launch of the 2011 Vinnies CEO Sleepout in the HiltonHotel Sydney boardroom. CEOs including Ashley Spencer, Vice President, Hilton Worldwide; L Janusz Hooker, CEO, LJ Hooker; JohnLatham, Managing Director, Pfizer Australia; [...]

    • Media release: Brisbane CEOs raise over half a million for homelessness

      Media release: Brisbane CEOs raise over half a million for homelessnessFriday, June 17 2011 A record-smashing more than 120 corporates have raised well over half a million dollars to combat homelessness in Queensland as part of the 2011 Vinnies CEO Sleepout held at Suncorp Piazza in Brisbane overnight. Business and community leaders including Treasurer Andrew [...]

    • Broncos boss tackles homelessness

      MEDIA RELEASE Thursday 9 June Broncos boss tackles homelessness No stranger to a tough challenge, Brisbane Broncos CEO Paul White will soon pack his rucksack for a night on the streets of Brisbane as part of the 2011 Vinnies CEO Sleepout. After their rampaging win against Cronulla on the weekend, all the Broncos were getting [...]

    • From the streets to the frontline for early childhood boss

      MEDIA RELEASE6 June 2011 From the streets to the frontline for early childhood  boss C&K (The Crèche and Kindergarten Association)  CEO, Barrie Elvish is up for a challenging month, as he prepares to experience homelessness firsthand on the streets of Brisbane, before a busy day of finger painting and nursery rhymes. After signing up for [...]

    • Fifty CEOs prepare for life on the streets

      MEDIA RELEASEWednesday 11 May  Fifty CEOs prepare for life on the streets Just one month after its official launch in Brisbane, the 2011 Vinnies CEO Sleepout has already recruited its 50th Queensland CEO to the streets. The Brisbane floods have brought out the best in South East Queensland private and public sector leaders, with over [...]

    • Top CEOs challenge fellow corporates to the streets

      MEDIA ALERT Tuesday 12 April 2011 Top CEOs challenge fellow corporates to the streets Top CEOs in Brisbane will join forces to put their fellow corporates to the challenge of this year’s 2011 Vinnies CEO Sleepout. On Thursday 16 June, business and community leaders will hit the streets of Brisbane to experience what it’s like [...]

        • 2012 Vinnies CEO Sleepout – Rise to the Challenge

          The St Vincent de Paul Society is once again asking CEOs to rise to the challenge and sleep rough for just one night to experience first-hand what over 100,000 Australians experience every night.    Funds raised from this event goes towards the ongoing provision of Vinnies homeless services in Victoria.   DATE Thursday 21 June [...]

        • A life changing night sleeping out brings added hope for WA’s homeless

          Low temperatures did not dampen the passion and commitment of more than 100 of Perth’s top business and community leaders who last night took part in the second annual Vinnies CEO Sleepout held at the WACA. Armed with just two sheets of cardboard as ’blankets’ and their evening meal of soup and a bread roll [...]

        • Vinnies CEO Sleepout – Thursday 16 June 2011

          108 of Perth’s top business and community leaders will come face-to-face with the daily challenges of homelessness as they shiver their way through rain, chilling winds and low temperatures and seek a secure spot for their cardboard mattress at the WACA to raise awareness and critical funds for Australia’s homeless as part of the second [...]

        • Rain and chill factor to add challenges for Vinnies CEO Sleepout

          Rain, chilling winds and low temperatures will  add some extra challenges  for chief executives from around Western Australia who are signed up to take part in the annual Vinnies CEO Sleepout being held at the WACA on Thursday (June 16). Long range forecasts issued  today by the Bureau of Meteorology  forecast an end to the [...]

        • WA’s CEO’s invited to get a taste of homeless life at Vinnies CEO Sleepout

          More than ninety concerned WA business and community leaders, including the Governor designate of Western Australia and his wife, have already signed up to forgo their warm, comfortable beds, electric blankets and a roof over their head on Thursday June 16th to experience first- hand the trauma of being without shelter and a family on [...]

        • Andrew Forrest Talks Homelessness Today

          Andrew Forrest, CEO Fortescue Metal Group will be at the WACA today 10.30-11.15am to talk about homelessness to launch the 2011 Vinnies CEO Sleepout. Andrew participated in the Sleepout last year and said: “It was certainly uncomfortable sleeping out for the 2010 CEO Sleepout, but not as uncomfortable as the thought of many of our [...]